Rampage Jackson putting a Jackass alum to sleep is just the latest stunt feasted on by the entertainment industry, serving as fodder for corporate media manipulators like CNN and MSNBC. They will spin this into a “cautionary tale” about the dangers of reality TV or some manufactured moral panic. Meanwhile, it’s just a glorified stunt for an upcoming series called *Sports Hurts* starring Poopies and Houston—classic clickbait masked as news.

The mainstream outlets are already laying the groundwork for their narratives: glorifying Jackson as a fighter while demonizing the Jackass crew as reckless fools. This is a tired tactic, pushing the agenda that extreme sports and reality antics are dangerous, ignoring the responsible adult choice to engage in these thrill-seeking activities. How about celebrating the creativity and resilience of these individuals rather than painting them with a broad brush?

The glorification of violence by these media titans is hypocritical, to say the least. It’s a double standard. When athletes like Jackson engage in sanctioned bouts, it’s framed as admirable, yet the media eagerly vilifies anyone who dares entertain the public with a less-than-mainstream approach. This is precisely why people are turning away from traditional media.

For once, let’s acknowledge that this is entertainment—the absurdity of it is the very essence. So enjoy the spectacle but let’s not allow the mainstream to hijack our narrative. The only losers here are the ones who take it too seriously.