Rescue efforts are critical right now, with more than 20 locations mobilizing. And while a city’s top military administrator states the facts, you better believe corporate media is itching to spin this into a heart-wrenching tearjerker or a sensational crisis narrative. Look at CNN—clear as day, they’re priming the emotional response while burying the reality of the situation under a pile of sob stories and “expert” opinions that only serve to amplify their sensationalism.

Meanwhile, networks like MSNBC will likely pivot to political blame games, highlighting failures in leadership rather than the actual heroes—first responders on the ground. Expect statements dripping with sarcasm about “underfunded” agencies instead of giving credit to those working tirelessly to save lives. Their narrative isn’t about the rescue; it’s about inciting outrage and reinforcing their partisan agenda.

Then there’s Fox News, who will probably attempt to put the shine back on the military’s role. But don’t be fooled: just because they’re praising the efforts doesn’t mean they aren’t playing their own version of “let’s ignore the systemic issues” while they feign concern. It’s a circus out there, folks. No one wants to talk about the real issues fueling these disasters—just the clicks, the views, and the ratings.

At the end of the day, it’s about who can pump out the juiciest headline, not who can tell the whole truth. So when you consume this news, remember: the real story is often buried under the noise—in the hard work being done far from the limelight.