Conor McGregor’s hiatus from the Octagon since July 2021 isn’t just lack of fights; it’s a glaring example of how corporate media like ESPN and CBS Sports spin narratives to fulfill their own agendas. They turned his absence into a sensational story to maintain their relevance, all while glossing over the fact that his last victory dates back to a fight against Max Holloway in 2013. This is an essential detail buried beneath layers of glorification. Why? Because it doesn’t fit the glamorous redemption arc they want to sell us.

McGregor’s past achievements are being romanticized, but let’s be honest: the MMA world isn’t clinging to him out of nostalgia; they’re hungry for a reason to regain interest. Bleacher Report and other outlets are pushing McGregor’s potential return like it’s the second coming, while conveniently ignoring that his skill set might be a relic in today’s rapidly evolving scene. The narrative spun by these networks seems more like propaganda than a genuine appreciation of the sport.

Let’s not forget that while they hype up McGregor, the fresh talent in MMA is left underappreciated. Corporate media chooses the heroes, and right now, McGregor’s oversized personality is an easier sell than the gritty realism of newer fighters trying to bust through. It’s time we demand better coverage prioritizing real stories over flashy clickbait and recycled narratives.